Very interesting ad from WOR-TV. This is from 12/20/76. Channel 9 tried to separate itself from the other two local indies in the area by getting away from “kiddie” oriented programming and turning towards the more adult audience. This was around 1972 or 1973. This ad uses the slogan “Adult Entertainment At It’s Best” to drive that point home. I wonder what went through some peoples minds when they read the words “adult entertainment”? Also note the ad proudly uses the “Late Move” banner with an 11:30 start time while this presentation of “Cry The Beloved Country” aired at 12:30AM. WOR aired a college basketball game earlier in the evening, hence the later starting time for the movie. I just loved channel 9!